Troubleshooting and FAQs
- What is CTR? What is considered to be a "benchmark" CTR for Terminus campaigns?
- Why Am I Seeing a Click Discrepancy Between My Web Analytics and Terminus?
- What is a good duration for a campaign?
- How to do I ensure my ads are “clickable”, or in other words, have clickTAG functionality?
- How do I get my ads to loop?
- How can I see the traffic that was sent from my Terminus campaign in Google Analytics?
- What kind of destination page should I be leading individuals in my targeted accounts to?
- How many companies/accounts are recommended to be included in each campaign? What is the maximum threshold?
- How does the company matching process work?