Kris Shorter

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Activity overview

Latest activity by Kris Shorter

  • Kris Shorter commented,

    1. Community
    2. Measurement Studio Q&A
    3. Attribution Documentation

    Thanks Madeline.  I reviewed these articles but still do not see the exact logic used to match a person's digital activity with a specific opportunity (which then identifies pipeline and revenue). ...

  • Kris Shorter created a post,

    Attribution Documentation

    1. Community
    2. Measurement Studio Q&A

    Is there any documentation that explains the exact logic used when assigning attribution and what elements are configurable?  For instance, is campaign attribution assigned based on a contact withi...

    • Kris Shorter
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