Alessandra Jacques
Principal Product Manager at Terminus
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Activity overview
Latest activity by Alessandra Jacques-
Alessandra Jacques created an article,
The Terminus Engagement Funnel
The Terminus Engagement Funnel provides a comprehensive view of the customer journey, from Intent through Closed Won. This report can be found by clicking the funnel icon on the left menu. Funnel...
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Alessandra Jacques created an article,
The Campaign Details Page
Prerequisites All customers who have access to Ad Experiences as part of their Terminus subscription can access this view. The page reviewed in this article is specific to the new Display Campaigns...
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Alessandra Jacques created an article,
The Legacy Campaign Overview Page
NoteThis functionality is limited to our legacy display advertising product (tactics/campaigns launched pre-spring 2023). This feature will continue to function for any legacy tactics that still re...
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Alessandra Jacques created an article,
How to launch a Display Advertising Campaign
In this article you will learn how to create and launch a new Display Advertising campaign. This article refers to the new Display Campaigns (launched Spring 2023). If you do not yet have access to...
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Alessandra Jacques created an article,
Creative Approval Process: Ad Experiences
Why are creative approvals needed? Creative approvals are required to access premium publisher inventory. Publishers want to protect the user experience across their website, so they require any ad...
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Alessandra Jacques created an article,
The Ad Experiences Homepage
Overview The Ad Experiences homepage is where users can view insightful and actionable information about their current advertising efforts, and distill how their campaigns are performing and take a...
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Alessandra Jacques created an article,
The Aggregate Campaign Report
Prerequisites You must have Terminus Ad Experiences as part of your Terminus subscription to access this view. Feature Overview The Aggregate Campaign Report allows marketers to easily analyze, m...
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Alessandra Jacques created an article,
Retargeting Tactic Reporting & Settings
Related articles: Display Retargeting with Terminus Ad Experiences: Overview How to Launch and Archive a Retargeting Tactic with Ad Experiences Retargeting Tactic Reporting & Settings ---Once lau...
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Alessandra Jacques created an article,
How to Launch and Archive a Retargeting Tactic with Ad Experiences
Launching a Retargeting Tactic To launch a new retargeting tactic, click on the “Create Campaign” button, which is accessible on all of the main sections of the TerminusAd Experiences navigation. A...
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Alessandra Jacques created an article,
How to Launch and Archive a Global Campaign with Ad Experiences
Launching a Global Campaign In order to set up a global (IP-based) campaign, you will follow the same process as a display campaign (step-by-step instructions for launching a display tactic can be ...
