August 2021 Product Release 🎉

Our August product release is live! This release is hyper-focused on providing more valuable, easier-to-access information across our platform. Some of these enhancements have created new workflows, so please read the below information carefully, check out our in-depth product documentation, and reach out to your Terminus CSM with any questions. 

Here’s what’s new:

Updates to Data Studio

The Account Hub and Account Details pages are being updated with a new look and feel that modernizes the pages and brings them more in line with the rest of the platform.

Within Account Details, we’re combining the information currently seen on the Account Specific and Account Insights tabs, making it easier to see relevant information in a single view with better visualizations.

Read more details here.

New Visualizations for Measurement Dashboards

The Measurement Studio Dashboards page has been overhauled to provide better visualizations for the metrics and lists you’re tracking. Due to these enhancements, the process of creating, editing, and copying Dashboard tiles is changing to give you more control over how this data is displayed.

Read more details here. 

Global Ad Tactic Data in Account Hub

Impressions and clicks from your global ad tactics will now be included in Data Studio Account Hub columns alongside impressions and clicks from your US-targeted campaigns. This will give you a better view into total account coverage and engagement for global target accounts. 

Enable and Disable LinkedIn Audiences

When creating or editing a LinkedIn Audience within Terminus Ad Experiences, you’ll see a new Edit button that allows you to enable or disable Account Lists that you’re pushing into LinkedIn. 

Export and Import Your Account Lists

Our latest enhancements to the Terminus Platform API allow you to deliver a more consistent experience to your target accounts and help you drive tighter alignment between your go-to-market teams. Data Studio customers can now use the API to create Account Folders and Account Lists, and add or remove accounts from a list inside the Terminus platform or push Account List membership details back into an external system for broader visibility.

Read more details here.

Copy Account Lists in ABM Scorecard

Measurement Studio customers will now have the ability to copy account lists in ABM Scorecard. This is a great enhancement for businesses that have opportunity types and/or product lines that should always be included (or excluded) in their list setup criteria for Scorecard.

Read more details here.