Scheduling a Campaign

Email Experiences gives customers the ability to set start and end dates for time-sensitive campaigns. The functionality is useful when implementing a long-term campaign strategy or for Email Experiences admins who are looking for a hands-off approach. The campaign scheduling feature is accessible when creating a campaign.

Email Experiences admins can utilize campaign scheduling functionality with all campaign types – Sender-Based, Targeted, etc. Scheduled campaigns with a start date set in the future will have a yellow activity status.

Email Experiences' default time zone is set to Eastern Standard Time. However, this timezone can be adjusted under the Account Settings.

Campaign Hierarchy

Please note that a scheduled campaign will always take precedence over an unscheduled campaign, even if the unscheduled campaign is created at a later date. To gain confidence in which campaign banners will be served at any given time, leverage Email Experiences Verify.