Salesforce Integration for Email Experiences: FAQs

How will we need to provide our Salesforce data to Sigstr? As a one-time data transfer or by providing access to our Salesforce instance (continuous data transfer)?

  • Sigstr integrates directly with Salesforce. There is no need to do a one-time data transfer.
  • Sigstr's free (Read-Only) integration is powered by an OAuth connection from Sigstr to Salesforce.
  • Sigstr's approved AppExchange Package can be installed to your SF Org if desired.

How many rows of data?

  • With our App Exchange Package, Sigstr will create one row in a custom table every time an email recipient clicks on a Sigstr ad.
  • These can be deleted from Salesforce at any desired time by your Salesforce admin.

Do you have a list of data elements that you usually ask for from Salesforce?

  • See the below DFD for a breakdown of data element access.

Are there any Salesforce data elements that we will receive?

  • Sigstr will create a custom "SigstrEngagements" table, which will store contact click events (timestamp and campaign ID)
  • Sigstr will also create a custom "SigstrSignature" field on Salesforce users who have corresponding users in the Sigstr system (matched by email address), to contain their personalized, HTML email signature.
  • Sigstr can write a custom "Relationship Score" value to Account & Contact records.

Can you provide a data flow diagram?  

  • Below is a simple DFD that shows the access Sigstr has based on the integration type used.
  • Sigstr is a cloud service so any data being transferred is sent to and/or comes from our cloud infrastructure in AWS.



Does the Sigstr Connector fall under the Salesforce Connect limits?

  • Yes, these apply to your SF Connection and API limits. We leverage Batch APIs where possible to reduce call volumes.

Does the connector have a throttle? How many records are synced per minute (maximum value)?

  • API calls vary based on the kind of record being synced. See below.

Is there a filter of what records of an object are synced – if so, what are these per Salesforce object?

  • There is currently no filter, however, Sigstr ONLY syncs the data listed below.

Is there a data retention policy for records or does Sigstr just clone these and store them indefinitely?

  • Sigstr allows you to configure a data-retention policy for your account data. This can be 6, 12, 18, or 24 months.

What triggers / controllers / other Apex classes are part of the managed package?

  • Sigstr users APEX Triggers to power the real-time syncing of campaign lists.

When utilizing the anonymization for click rates, at which point does the anonymization of the data happen?

  • Right on the click handler.
  • While processing the cached data to store it to the database, meaning: the data is put into a cache / queue with its individual properties. Individual properties are ignored while storing the data
  • After that, meaning: The individual data is obfuscated after fully processing the event.

Salesforce API Call Detail

  • To Update Salesforce: 1 API call per Account and 1 per Contact, each day. (Relationships Only)
  • To Update Sigstr: < 20 API calls per day. (Relationships Only)
  • To Push Clicks into Salesforce: 1 call per day.
  • To Update Signatures in Salesforce: 1 API call per Sigstr User, when signatures change.
  • To Sync Salesforce Campaign Lists: 1 API call per CampaignMember, on *only* the Salesforce Campaigns you choose to sync to Sigstr, at the time of the sync. 


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