Prerequisites
Email Experiences captures various campaign analytics, enabling you to effectively monitor your campaigns' performance and engagement. To access these analytics, you must have Terminus Email Experiences as part of your subscription and be an Admin within Email Experiences.
Campaign Engagement
The Campaign Engagement page can be found on the left navigation bar. It provides a summary of recipients who've engaged with your banner content, including the timing of the engagement and which employees received the most banner engagement. This information is valuable for identifying contacts and accounts that have engaged with multiple banner ads and more.
By default, you'll see all engagements over the last 30 days, but additional filtering options include:
- Date Cohorts: Last 7 Days, Last 30 Days, Last 90 Days
- Campaign: Filter engagement data by specific campaigns
- Sender: Filer engagement data by specific senders (i.e. employees)
You can download a CSV report by clicking the download icon located to the right of the table. The downloaded CSV will contain data based on the filtering selections applied in the UI.
Note: Engagement reports are no longer exported through the dropdown on the Campaign Details page. The reports can now be downloaded directly from the UI, eliminating our previous method of sending an email link to access the report.
- The Engagements by Day export has been replaced with the Campaign Engagement page on the Engagements by Date tab.
- The Engagements by Employee export has been replaced with the Campaign Engagement page filtered by Sender.
Comments
0 comments
Please sign in to leave a comment.